Speaker 2

Geoff Marée

Geoff Marée is senior lecturer Innovation and Imagineering at NHTV Breda University of Applied Sciences, Academy of Hotel Management. He has a background in industrial design. He has been involved in the development of the Master in Imagineering program at NHTV. He is co-author of the book “Workin’ Wonderland: Where People Gravitate and Managers Navigate” and wrote several book chapters related to design and innovation. Geoff has been a speaker and consultant on topics of innovation, co-creation and design at many occasions and a trainer in the field of creativity. Currently his research focuses on processes of (open) innovation in the hospitality industry in cooperation with Hilton Worldwide.



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